Rapidtrade ( pty) LTD , has a announced the opening of their first CODE concept store in Johannesburg . Until now the Brand has only been available to South Africa in Cape Town .
CODE store boasts its unique style for the millennial African Man,s authentic style .
CODE is built on the simple foundations of “style, quality, value , speed ” and offers discerning brand-aware consumers the latest trends and real time fashion, in a customer centric environment.
Related
“The first Johannesburg stores opens 25 May 2017, in Boulders Mall, Midrand and we have an aggressive roll out plan of a store a month thereafter between Johannesburg and Pretoria, before turning our focus to other key areas in South Africa”, explains Bruce Sherman.
The CODE Brand speaks to Millennials, the born free generation of young men,who live, eat and breath through their mobile phones and absorbs all things fashion and trending via the internet and social media. They are extremely brand and quality aware, yet demand value and “they want it now”
With fashion Denims at the core of the range, variety is key and CODE offers a vast selection of all Denim must have’s from skinny’s to straight legs, to rip and repair and distressed Denims. A large selection of tops, fashion accessories,jackets, hoodies, tees and shirts ensures that CODE offer’s its customers a complete Look, all on-trend, yet affordable.
“We are excited about opening our first store in Boulders Mall, Midrand, we believe it’s proximity to Johannesburg, Tembisa, Alexandra and Pretoria positions it well to serve CODE’s growing following in Gauteng while we roll out more stores and increase our retail footprint across Southern Africa”. Concludes Bruce Sherman.
Like us on Facebook: CodeOriginals
Follow us on Twitter: @CodeOriginals
See us on Instagram: code_originals
Website: www.code-sa.com
