Datsun returns with youth appeal

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Some of us grew up having a Datsun sedan as a family car, or we knew another family in the neighbourhood who had a Datsun C200 or Datsun Y.
That was 30 years ago, when the brand was swallowed up in a deal with Nissan. Fast forward to 2015, the Datsun makes a spectacular return to South Africa, through a compact model aptly named GO!
This little car with a big attitude is however designed and made for younger folks; college student or those starting out in the job market. However all those who still feel young at heart will happily safe a lot of money driving this funky model.
Despite the unfortunate news of the GO failing crash tests elsewhere in the world, the cars in the South African is said to have met standard safety requirements. The manufacturer says the GO “offers first time new car buyers accessible motoring”.
True, the car is not big on safety, due to its lack of ABS break systen and airbags. However, the GO does not look shabby at all to attract the attention of the younger generation. The bright colours and the price less than R100 000 are immediate allure about the GO.
Fuel is expensive in South Africa, so the fuel efficiency of over 20km per litre is additional appeal, despite the car’s light power given by a 1.2 petrol engine.
“In creating the Go we designed a brand-new car that has all the benefits of models that are much more expensive. Our car has class-leading performance, economy and handling and is built to requirements, not down to a price… the addition of the many advanced features proves this,” said Vincent Cobee, global head of Datsun.
The Datsun Go is additionally equipped with a unique mobile docking station that will allow users to sync their smartphone with the audio system through a holder in the centre of the dashboard which can be paired by an AUX cable to the car’s system and the car’s integrated door mounted loudspeakers.
“Research has indicated that the Datsun GO purchasers, place a premium on having a car that reflects their individual personalities. As such a full range of optional accessories will be available to personalize the Datsun GO to owner’s requirements” added Des Fenner, general manager, Datsun.
Sales and service will be initially established through a network of 30 Datsun branded dealerships throughout South Africa, a number to be doubled in mid-term.
Pricing
Datsun GO Mid R89 500
Datsun GO Lux R99 500
A 3-year / 100 000 km warranty is standard while service and maintenance plans are optional. Service intervals are at 15 000 km.

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