When cars made in China hit global markets their reception ranged from cold to scorn, with many South Africans afraid to associate themselves with Chinese cars.
After a slow but determined entry into global vehicle markets, a move which was received with a lot of doubt and sometimes scorn, the world is now receptive to Chinese models.
Standard Bank’s motor finance division has revealed that the growing black middle class is largely responsible for raising new car sales in the first three months of 2013 to 163 000 units. This points to a brighter future for new, affordable and good-looking Chinese models.
South African roads is now populated by cars made in China, particularly Haval which came very strong. Tailing the Haval, is the Omoda brand which recently introduced their newest model, Omoda J9. The vehicle was introduced to the South African audience for the first time early this month. Some of the notable faces who are brand ambassadors for OMODA include the former winner of big brother Mzansi show, Khosi Twala.
The sky is the universe for cars made in China, as many South Africans begin to embrace them.